HELPING PARENTS JUMP START THE BONDING PROCESS

SANTA CRUZ, CA (November 2006) - There is no greater bond than that of a mother and child; it's an attachment that begins at birth with baby's highly developed sense of smell. A baby's eye sight isn't well enough developed for him to recognize his mother's face at birth, but he's immediately able to identify her scent. It's that recognition that prompted a group of nurses attending a baby show to suggest to Lara and Gabriella that Twinkle Baby's adorable, star-shaped dolls would make a perfect bonding doll. As neo-natal nurses, they'd seen first-hand how babies' emotional states changed when their mommies were not around.

Adoptive parents have recently recognized the power of Twinkle Baby's bonding dolls to jump start the bonding process, creating a surge in Twinkle Baby's sales to adoptive parents and a buzz on adoption message boards. Part blanket and part friend, the star-shaped doll helps build a baby's attachment to his new parents and becomes a favorite comfort piece that gives him the sense of having mom and dad nearby.

Twinkle Baby's bonding dolls are available in cotton flannel or minkee (fuzzy polyester) fabric bodies with polyfil heads, which are offered with a light or a tan face. Both the cotton flannel and minkee fabric dolls retail under $20 and can be purchased on-line at www.twinklebaby.com

In addition to the bonding dolls, Twinkle Baby''s line has grown to include tooth fairy dolls, blankets, hats and most recently, Twinkle Baby introduced an aroma therapy collection utilizing the calming powers of chamomile and lavender in unique aroma blankets and tired mommy eye pillows, as well as soaps, candles and oils.

All of Twinkle Baby's signature products are designed and made in Santa Cruz, California. The organization is run solely by Lara, a self-described stay-at-home mom, along with help from her three children, Alex (11), Lena (8) and John (4).